INCA maximizes the returns of content investment through the intelligent application of technology, creativity, and distribution at scale.

Case Study

International travel content

For British Airways & Visit Britain, INCA brought influencers from USA, India, and South Africa to the UK to explore and create content about their adventures. INCA also secured travel visas, location filming permissions, accommodations for influencers, and release forms.

8

influencers

108

pieces of content

406K

engagements

Case Study

Launching a new snack in the UK

When McVities were launching new Jaffa Cake Nibbles, they wanted to create content that was unorthodox, unexpected, and playful. INCA carefully selected influencers who had large, engaged audiences and the capability to produce highly creative, alternative content.

18

pieces of content

6

influencers

171K

Engagements

Case Study

Multi-regional asset distribution

Audemars Piguet had content they wanted to distribute across multiple regions around the world including the UK, USA, HK, DE, FR, IT, and JP. INCA found the best influencers with the right audiences to meet the brand’s goals and luxury standards.
7

Countries

96

pieces of content

850K

Engagements

Case Study

Brand lift study

Elon targeted 8 influencers in Sweden to drive awareness for their versatile lighting assortment. The influencers were selected based on INCA’s proprietary data to find the most relevant audiences for Elon. We conducted a brand lift study, analysing how our INCA campaigns affected brand perception. The results were nothing short of astonishing where we were able to increase brand awareness in the target group with 66% and 87% of all respondents claimed to be willing to consider purchasing lighting from Elon in the near future.

8

influencers

16

pieces of original content

66%

increase in brand awareness

Effectiveness

INCA works with powerful platforms and influential creators to reach targeted audiences with engaging content, at scale and speed, extracting maximum value from content investments.

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49%
Lift in purchase intent
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4.6M
Reached relevant audience of 4.6M